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Module 3Marketing

Write social posts, find ideas when you're stuck, describe products and services, make simple graphics, and get a newsletter out the door.

Lesson 1 4 min

Create social media posts faster

Turn one idea into a week of posts that sound like you, not like a robot.

  • 1Posting regularly matters more than posting perfectly.
  • 2Give AI the raw material: what's new, what's in season, a job you just finished.
  • 3Say which platform, and ask for a few versions to pick from.
  • 4Paste in two or three past posts so it can match how you sound.
Common mistakes
  • Posting drafts that sound like an ad instead of like you.
  • Letting it invent sale prices, dates or product details.
  • Asking for one post at a time instead of a week's worth from one idea.
Lesson 2 3 min

Come up with ideas when you're stuck

Use AI as a brainstorming partner for promotions, post topics, event ideas and names.

  • 1AI is good at quantity. Ask for twenty ideas and expect a few good ones.
  • 2Tell it about your business, your customers and your limits: budget, season, time.
  • 3Pick the ones you like and ask for more like those.
  • 4Throw the rest out without guilt.
Common mistakes
  • Asking for 'marketing ideas' with no details, and getting generic ones.
  • Expecting every idea on the list to be a winner.
  • Forgetting to mention your budget, so the ideas cost more than you'd spend.
Lesson 3 3 min

Write product or service descriptions

Describe what you sell clearly, in customer language, for your website, menu or online store.

  • 1Good descriptions say what it is, who it's for and why to pick it.
  • 2Give AI the facts: sizes, materials, what's included, common questions.
  • 3Ask for plain language and a word count.
  • 4Tell it to use only your facts and add no claims.
Common mistakes
  • Letting AI add 'best in town', 'organic' or other claims you can't back up.
  • Listing features without saying why they matter to the customer.
  • Doing a long product list all at once, so the style drifts.
Lesson 4 3 min

Make simple graphics and flyers

Use AI to write the flyer, plan the layout, and in some tools create the image itself.

  • 1A flyer is mostly words and layout, and chat AI helps with both.
  • 2Ask for a headline, two short lines of detail and one clear call to action.
  • 3Some chat AIs can make images. Keep words out of the image and add them in a design tool.
  • 4Use real photos for your real work, your team and your storefront.
Common mistakes
  • Asking for an image with text in it, and getting misspelled words.
  • Using AI images to show work you didn't do or products you don't carry.
  • Cramming every detail onto one flyer instead of one clear message.
Lesson 5 4 min

Write a newsletter in a fraction of the time

Turn a list of this month's news into a friendly, readable email newsletter.

  • 1A newsletter keeps you in front of people who already like you.
  • 2Keep a running list of small news through the month.
  • 3Paste the list in and ask for subject lines, a warm opening and short sections.
  • 4Add a personal line or two, check the facts, and send.
Common mistakes
  • Emailing people who never signed up to hear from you.
  • Sending without checking dates, prices and offers.
  • Letting it run long. Short and friendly gets read.
Module challenge

Pick the better post prompt

Five rounds. Each time, pick the prompt that will get more useful marketing from a chat AI.

1 of 5

Which prompt will get you the better result?

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When your content needs to sound like you, every time

A chat window can draft a post. We build content systems that learn your brand's own voice from your past writing and check every draft against your real facts before anyone sees it, so nothing goes out with a made-up price or claim. We also build the tools that tie your ads and mailers to what actually comes back.

The content pipeline demo: a drafted product review with every claim marked supported, sample or blocked by the fact guard

AI Content Pipeline That Writes in the Owner's Own Voice

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The ad builder demo: a photo ad being set up, with its live Facebook feed preview on the right

Meta Ad Builder and Previewer

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The direct-mail tracker demo: the new-mailing wizard, starting with the season and year of the mailing

Direct-Mail Tracker and QR Code Creator with Ongoing Analytics

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